EA makes pledge to give devs access to its accessibility patents

EA makes pledge to give devs access to its accessibility patents

by Pranali Mehta

Electronic Arts, the renowned American video game firm headquartered in California, has reportedly made a Patents Pledge, wherein it would be granting developers completely free of cost access to its accessibility patents and technologies.

According to reliable sources, the said pledge covers five patents, including a system utilized in Apex Legends that allows players with speech, hearing, and cognitive impairments to communicate with other players while playing the game.

Another three patents use technology to detect and alter colors, brightness, and contrast to assist players with visual impairments in gaming franchises such as FIFA and Madden NFL.

The fifth patent assists players who have hearing problems by changing or generating music based on the players’ preferences.

Chris Bruzzo, the Executive Vice President of Positive Play, Commercial, and Marketing at Electronic Arts, stated that the company’s aim is to encourage the world to play and that can only happen if EA's video games are available to all gamers.

EA's accessibility crew has long been dedicated to tearing down barriers in its video games, but it recognizes that in order to fuel significant change, all the industry players must work together as one unit to do better for the players.

The commitment builds on EA's prior accessibility initiatives, which includes the roll out of a webpage where gamers can report accessibility concerns and suggest changes.

EA, headquartered in Redwood City, California, managed by CEO Andrew Wilson, boasts of a number of franchises like Battlefield, The Sims, and Dead Space.

Over the last several years, accessibility has been a more significant topic of discussion in the gaming industry. From the initiatives of studios such as The Last of Us and Uncharted creator Naughty Dog or Insomniac, the studio of Marvel's Spider-Man, to Microsoft's Xbox Adaptive Controller, large firms are exploring innovative methods to break down barriers for gamers all around the world.

Source credit: https://www.hollywoodreporter.com/business/digital/electronic-arts-unveils-pledge-to-give-developers-access-to-accessibility-patents-1235000092/

Pranali Mehta

A chemical engineer by qualification, Pranali Mehta dutifully walked down the slated path and worked in a chemical firm for a year. Her passion for writing however, pushed her into experimenting with the same as a career. With over three years of experience in content writ Read more...